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Article Details ::
Article Name :
ONLINE EXHIBITIONS: MEANS FOR MARKETING LIBRARY SERVICES AND LIBRARY PRODUCTS
Author Name :
SHABIR AHMAD GANAIE
Publisher :
Ashok Yakkaldevi
Article Series No. :
ISRJ-445
Article URL :
Author Profile
Abstract :
Libraries and information centers are the service oriented institutions established with the mission of providing right information to the right user at the right time in a right amount. So there are services tailored by the library professionals keeping in view the needs and demands put forth by the library users (customers of libraries). In order to be more effective and efficient, it is a prerequisite on the part of libraries that their customers are well informed about the services provided by the library so that they can make maximum use of these services.
Keywords :
  • online exhibition
  • marketing
  • information services
  • library products