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Article Details ::
Article Name :
GENDER DIFFERENCES IN SOCIAL MEDIA USAGE AMONG COLLEGE STUDENTS: A COMPARATIVE STUDY
Author Name :
S. Thanuskodi
Publisher :
Ashok Yakkaldevi
Article Series No. :
ISRJ-461
Article URL :
Author Profile
Abstract :
Social Media has become a popular method for students to share information and knowledge and to express emotions. They enable students to exchange videos files, text messages, pictures and knowledge sharing. They provide an opportunity for students to improve social networking and learning processes, which promotes knowledge in society. This study examined the Use of Social Media among college students of selected colleges in India. The main objectives of the study are: to find out the reasons why college students use Social Media, to identify students’ perception of Social Media and to find out the frequency of Social Media usage.
Keywords :
  • social media
  • social networking sites (snss)
  • college students
  • education
  • users
  • india