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Article Details :: |
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Article Name : | | MARKETING LIBRARY SERVICES AND PRODUCTS IN LIBRARY BUSINESS AT IISER BHOPAL | Author Name : | | Ruchi Srivastava | Publisher : | | Ashok Yakkaldevi | Article Series No. : | | ISRJ-669 | Article URL : | | | Author Profile | Abstract : | | Competition is the trend of any market. Among various available products in the market, a particular product has large sales figures depending upon the publicity and marketing strategies adopted to reach out to their target customers. | Keywords : | | - marketing
- library services
- library products
- users
- customers.
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