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Article Details :: |
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| Article Name : | | | ASSESSING THE ROLE OF MARKETING IN THE PROVISION OF LIBRARY AND INFORMATION SERVICES | | Author Name : | | | Dr. Prabhat Pandey | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ISRJ-894 | | Article URL : | |  | Author Profile | | Abstract : | | | Advertising has a wide-running ramifications in its applications for benefit producing associations, yet in addition not for non-benefit associations, for example, the libraries. | | Keywords : | | - marketing
- library services
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